Hurley

Dive into the dynamic world of Hurley at Northshore Surf Store, where surf meets street in a collection that’s all about blending performance with lifestyle. From boardshorts that perform brilliantly in the waves to stylish bucket hats, caps, shirts, and tees perfect for any coastal adventure, Hurley offers something for every active lifestyle.

Founded in the late 1970s by Bob Hurley, Hurley has always been at the forefront of surf culture, with a mission to empower and inspire surfers, skaters, and all those who live for the thrill of the ride. Originally rooted in shaping surfboards, Hurley quickly evolved into a global lifestyle brand known for its innovative designs, functional apparel, and commitment to creativity and freedom of expression.

Whether you're hitting the surf at Newquay’s renowned beaches, catching some sun, or exploring the coastal paths, Hurley’s gear is designed to keep up with your active lifestyle. Each piece in our Hurley collection reflects the brand’s dedication to comfort, style, and durability—qualities that have made Hurley a go-to for surfers and outdoor enthusiasts around the world.

Our range includes high-performance shorts that move with you, breathable shirts that keep you cool, and hats that provide the perfect balance of style and sun protection. With designs that resonate with both the youth and the young at heart, Hurley continues to appeal to a broad demographic, from surfers to streetwear aficionados.

Explore the Hurley collection at Northshore Surf Store today and embrace a brand that stands for more than just clothing—it’s a way of life. Whether you're drawn to the surf, skate, or simply the laid-back vibe of coastal living, Hurley has you covered.